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Isabel is my name — Designer Ready-to-Wear & One-of-a-Kind Archive Pieces

Made-to-order Ready-to-wear and one-of-one archive pieces "Moods HUS", born from our Hybrid Upcycling System research method. Every garment, a different question.

Continuity

Ready-to-Wear · Permanent Line

Original garments crafted entirely from scratch and made-to-order in sizes S, M, and L, coming to life only when you choose to make them yours. Every piece began as a Mood HUS runway design and has now evolved into an iconic brand staple.

New colecction

Ready-to-Wear · Seasonal Capsule

Twice a year, Isabel is my name turns the page to a new chapter. Our 'New Collection' capsule brings together never-before-seen garments, designed and crafted completely from scratch, and made-to-order in sizes S, M, and L. These pieces are created to capture the mood of the season, available only for a limited time. A chosen few leave a lasting impression and continue their journey into 'Continuity', our permanent line

Mood HUS

Ready-to-Wear · One-of-a-Kind, Made Through HUS

Every Mood HUS piece is a unique object that exists only once. Conceived as collectible items and born from pure experimentation, these wearable objects blend research, material transformation, and the language of the runway, designed to find a single person. They are never replicated or made-to-order: once an object finds the one who recognizes it, its journey continues outside the studio.

Philoshopy

H

U

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The Hybrid Upcycling System (HUS) is the creative methodology developed by Isabel is my name to transform discarded materials into contemporary fashion. Combining upcycling, material research, craftsmanship, and experimental design.

HUS gives new cultural and aesthetic value to textiles and objects that would otherwise become waste. Every garment is created as a limited-edition piece, where innovation, timeless design, and responsible production converge.

Hybrid Upcycling System

Hybrid Prêt-à-Porter

Runway Research

Scenic Lab

Research Fashion Studio

LATEST DROP

Our work extends beyond ready-to-wear into Conceptual Fashion, Fashion Performance, and experimental runway collections, where garments become vehicles for artistic expression and material research. As a Research Fashion Studio and Artistic Fashion Studio, Isabel is my name develops projects that connect fashion design research, contemporary costume design, performance, and innovation.

Through every collection, collaboration, and publication, we contribute to an evolving dialogue about the future of fashion and the cultural possibilities of creative research.

Contemporary Fashion Design

CURRENT COLLECTION

Every garment begins with a question.

Isabel is my name, is a contemporary fashion studio based in Valencia, Spain, dedicated to design through artistic research, material innovation, and responsible production.

Our practice brings together Author Fashion, Conceptual Fashion, and Research-Based Design to create garments that challenge conventional fashion systems while preserving craftsmanship, individuality, and cultural value.

Every collection is conceived as an exploration of new relationships between fashion, art, performance, and contemporary society.”

Sustainable Fashion Design

At the heart of our work is the Hybrid Upcycling System (HUS), a proprietary creative methodology that transforms discarded materials into contemporary fashion with enduring aesthetic and cultural value. By combining Hybrid Fashion, Slow Fashion, Sustainable Fashion Design, and experimental craftsmanship.

HUS redefines how garments are conceived, produced, and experienced. Rather than following seasonal cycles, each piece is developed through research, limited production, and a commitment to timeless design.